G Google Ads — Overall Results
Conversions
87
Cost / Conversion
$15.04
Impressions
8,618
Cost
$1,308.06
G Google Ads — Campaign Breakdown
| Campaign | Budget | Impr. | Interactions | Phone Calls | Conv. Rate | Conv. | Cost / Conv. | Cost |
|---|---|---|---|---|---|---|---|---|
| AIA | PMax #2 | $75.00 | 4,236 | 213 | 72 | 20.5% | 43.67 | $12.60 | $550.35 |
| Phone Promo | Search #2 | $40.00 | 770 | 97 | 52 | 27.84% | 27 | $9.97 | $269.08 |
| Phone Promo | PMax | $40.00 | 3,054 | 97 | 27 | 16.84% | 16.33 | $17.14 | $279.90 |
| AIA | Search | LEAD FORM | $10.00 | 162 | 15 | 3 | 0% | 0 | $0 | $68.58 |
| Phone Promo | Search | LEAD ... | $20.00 | 396 | 43 | 0 | 0% | 0 | $0 | $140.15 |
G Google Ads — Segment Conversion Category
| Segment Conversion Category | Conversions |
|---|---|
| Phone call lead | 84 |
| Submit lead form | 3 |
Meta Ads V1 — Overall Results
On-Facebook Leads
307
Cost per Lead
$30.57
Impressions
288,294
Amount Spent
$9,384.66
Meta Ads V1 — Campaign Breakdown
| Campaign | Impr. | CTR (all) | LPV | Leads | CPL | Spent |
|---|---|---|---|---|---|---|
| AIA: Traffic | 55,265 | 1.7% | 891 | 0 | — | $219.48 |
| INTERNET AIR BUSINE... | 75,649 | 2.08% | 156 | 127 | $26.41 | $3,354.38 |
| AIA AI test - 2FA | 47,354 | 2.13% | 80 | 52 | $33.14 | $1,723.21 |
| AIA Full AI test | 60,714 | 1.98% | 79 | 74 | $28.05 | $2,075.66 |
| INTERNET AIR BUSINE... | 34,560 | 1.63% | 54 | 45 | $34.58 | $1,556.19 |
| Retargetting AIA | 3,591 | 1.31% | 2 | 3 | $56.97 | $170.90 |
| AIA Engagement Campai... | 11,161 | 2.32% | 0 | 6 | $47.47 | $284.84 |
V1 — Top 2 Best Performing Ads
Ad Set: v5.0 Fast &...
675 clicks
CTR 2.22% • 98 Leads • $23.48 CPL • $2,301.03 Spent
Ad Set: 3.5 AIA - N...
518 clicks
CTR 1.99% • 60 Leads • $26.61 CPL • $1,596.79 Spent
Meta Ads V2 — Overall Results
On-Facebook Leads
102
Cost per Lead
$29.86
Impressions
138,325
Amount Spent
$3,045.51
Meta Ads V2 — Campaign Breakdown
| Campaign | Impr. | CTR (all) | Link Clicks | Leads | CPL | Msg. Conv. | Spent |
|---|---|---|---|---|---|---|---|
| Phone Promo - Traffic V2 | 43,783 | 1.19% | 514 | 0 | — | 0 | $109.81 |
| Internet Air: Traffic V2 | 43,095 | 1.74% | 751 | 0 | — | 0 | $182.31 |
| CELL PHONE PROMO | 25,760 | 3.17% | 550 | 69 | $24.83 | 1 | $1,712.99 |
| INTERNET AIR BUSINES... | 23,625 | 2.1% | 289 | 29 | $33.39 | 0 | $968.25 |
| Internet Air: Retargeted | 2,062 | 1.75% | 23 | 4 | $18.04 | 0 | $72.15 |
V2 — Top 1 Best Performing Ad
Ad Set: Phone - UGC
427 clicks
CTR 3.35% • 50 Leads • $24.11 CPL • $1,205.56 Spent
C New Ground Fiber Content
C New AIA Content
C New Phone Promo Content
S Bulk SMS — Dripping to 5K Failed Contacts
W Dynamic SMS Drip Workflow
W Dynamic SMS Drip Workflow — Enrollment
Workflow
Contact Tag → AIA SMS
Status
Published
Total Enrolled
369
Active Enrolled
288
